Short answer: Real Madrid have the most social media followers in La Liga, with 556.4 million in total, ahead of Barcelona with 501.9 million. Atlético Madrid are third with 99.96 million, and Sevilla (31.8 million) are fourth. Counts were collected from each club’s official accounts in October 2026.
This page ranks all 20 clubs in the 2026/27 La Liga line-up by total social media followers. We collected the counts from each club’s official accounts in October 2026, and “Total” is the sum of the ten platforms in our data wherever a club has a figure. The top 10 are in the main table and the other ten clubs follow it.
So, which La Liga team has the most followers on social media?
The answer is Real Madrid, with 556.4 million followers in total. Barcelona are second with 501.9 million. They are also 1st and 2nd among all 102 clubs in the world ranking, and Spanish-speaking readers can find the same list in our ranking mundial en español.
Most followed La Liga clubs. Follower counts from each club’s official accounts, collected in October 2026. Total = all ten platforms counted.
Top 10 La Liga Clubs by Total Social Media Followers
| Rank | Club | X (Twitter) | YouTube | TikTok | Total | ||
|---|---|---|---|---|---|---|---|
| 1 | Real Madrid | 135,575,348 | 181,244,056 | 49,500,000 | 21,340,301 | 77,500,000 | 556,449,705 |
| 2 | Barcelona | 129,859,301 | 149,162,756 | 49,100,000 | 27,546,561 | 73,400,000 | 501,868,618 |
| 3 | Atlético Madrid | 24,000,000 | 17,937,479 | 5,174,823 | 12,319,194 | 35,200,000 | 99,963,496 |
| 4 | Sevilla | 11,000,000 | 3,616,823 | 1,086,819 | 1,920,000 | 12,900,000 | 31,798,642 |
| 5 | Real Betis | 2,900,000 | 3,229,181 | 1,053,688 | 3,550,000 | 13,900,000 | 25,720,869 |
| 6 | Real Sociedad | 3,700,000 | 1,318,608 | 704,601 | 300,000 | 16,800,000 | 23,260,209 |
| 7 | Valencia | 3,600,000 | 1,452,692 | 1,267,747 | 1,280,000 | 9,600,000 | 17,837,439 |
| 8 | Athletic Club | 1,500,000 | 1,701,239 | 988,480 | 300,000 | 10,600,000 | 15,626,719 |
| 9 | Celta Vigo | 2,100,000 | 740,000 | 517,278 | 100,000 | 10,500,000 | 14,196,278 |
| 10 | Espanyol | 1,950,000 | 598,000 | 495,000 | 68,000 | 7,300,000 | 10,591,500 |
Counts collected October 2026. Total also includes LinkedIn, Threads, WhatsApp, Twitch and Snapchat.
What do the La Liga follower numbers show?
Two clubs, then a steep drop
Real Madrid and Barcelona are closer to each other than to anyone else by a huge margin. Atlético Madrid are 3rd with 99.96 million, a figure that would make them 12th in the world but is a fifth of Barcelona’s. Sevilla (31.8 million) are 4th and Real Betis (25.7 million) 5th, and from there the league drops under 25 million for everyone else. The Barcelona followers page has that club’s own breakdown.
Barcelona win two platforms
Barcelona beat Real Madrid on YouTube (27.5 million against 21.3 million) and on Twitch (390,000 against 340,000), and are within half a million on X (49.1 million against 49.5 million). Everywhere else Real Madrid are ahead, and their lead is largest on Instagram (181.2 million against 149.2 million) and WhatsApp (67.7 million against 52.9 million).
Atlético: a TikTok and YouTube club
Atlético Madrid’s biggest platform is TikTok (35.2 million), larger than Facebook (24.0 million) and Instagram (17.9 million). Their 12.3 million YouTube subscribers are 3rd in La Liga and 6th in the world, as the YouTube ranking shows.
Clubs that punch above their total
Real Sociedad are 6th in total (23.3 million) but 4th in the league on TikTok (16.8 million). That one platform makes up most of their following, though they are also 5th on Facebook (3.7 million). Real Betis tell a similar story, with 13.9 million of their 25.7 million on TikTok. Valencia do better on single platforms than in total (7th): they are 4th on X (1.3 million) and 6th on Facebook and YouTube. Villarreal are 11th in total, yet 6th on Instagram (1.7 million), and Alavés are 8th on Facebook (2.7 million) despite being 13th overall.
Smaller surprises
Racing Santander are last but one in total (2.7 million) and 20th on Facebook, yet 9th in the league on YouTube (197,000). Rayo Vallecano have no WhatsApp figure in our data, so their total only covers the platforms where they have a figure.
Who Leads Each Platform in La Liga?
| Platform | Leader in La Liga | Followers | Runner-up |
|---|---|---|---|
| Real Madrid | 135,575,348 | Barcelona (129,859,301) | |
| Real Madrid | 181,244,056 | Barcelona (149,162,756) | |
| X (Twitter) | Real Madrid | 49,500,000 | Barcelona (49,100,000) |
| YouTube | Barcelona | 27,546,561 | Real Madrid (21,340,301) |
| TikTok | Real Madrid | 77,500,000 | Barcelona (73,400,000) |
| Real Madrid | 350,000 | Barcelona (310,000) | |
| Threads | Real Madrid | 19,800,000 | Barcelona (16,400,000) |
| Real Madrid | 67,700,000 | Barcelona (52,900,000) | |
| Twitch | Barcelona | 390,000 | Real Madrid (340,000) |
| Snapchat | Real Madrid | 3,100,000 | Barcelona (2,800,000) |
Real Madrid also lead TikTok worldwide, with 77.5 million; see the TikTok ranking and the Instagram ranking for the global picture.
Where do the other 10 La Liga clubs rank?
| Rank | Club | X (Twitter) | YouTube | TikTok | Total | ||
|---|---|---|---|---|---|---|---|
| 11 | Villarreal | 2,661,941 | 1,731,460 | 635,546 | 88,200 | 3,700,000 | 9,254,147 |
| 12 | Getafe | 2,250,000 | 579,005 | 240,000 | 52,000 | 5,400,000 | 8,655,005 |
| 13 | Alavés | 2,728,587 | 270,000 | 245,000 | 54,000 | 5,200,000 | 8,622,087 |
| 14 | Osasuna | 1,250,000 | 419,000 | 291,942 | 58,000 | 5,700,000 | 7,848,942 |
| 15 | Levante | 2,350,000 | 404,000 | 416,311 | 65,000 | 4,100,000 | 7,474,811 |
| 16 | Elche | 1,500,000 | 509,224 | 245,000 | 45,000 | 3,100,000 | 5,498,724 |
| 17 | Málaga | 1,150,000 | 497,000 | 616,743 | 62,000 | 1,600,000 | 4,096,243 |
| 18 | Rayo Vallecano | 1,120,000 | 409,818 | 475,000 | 42,000 | 969,800 | 3,068,118 |
| 19 | Racing Santander | 145,000 | 226,739 | 110,404 | 197,000 | 1,900,000 | 2,664,643 |
| 20 | Deportivo A Coruña | 494,939 | 398,998 | 412,242 | 72,000 | 776,500 | 2,293,179 |
Celta Vigo (14.2 million) and Espanyol (10.6 million) complete the top 10 and both rely on TikTok for most of their following.
How were the La Liga follower counts collected?
We collected follower counts from each club’s official accounts in October 2026, so every figure is a snapshot from that month rather than a 2027 measurement. “Total” adds up the ten platforms in our data (Facebook, Instagram, X (Twitter), YouTube, TikTok, LinkedIn, Threads, WhatsApp, Twitch and Snapchat) wherever the club has an account and a figure. A club with no account on a platform is left out of that platform, which is why the Total can be larger than the five columns shown in the tables. The clubs listed are the 2026/27 line-ups.
Frequently Asked Questions
Which La Liga club has the most followers on social media?
Who leads each major platform in La Liga?
How far ahead are Real Madrid and Barcelona of the rest of La Liga?
Which La Liga club is strongest on TikTok after Real Madrid and Barcelona?
How many La Liga clubs are in the world top 10?
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