Short answer: Newcastle United have 24.6 million followers across nine social media platforms in counts from official accounts collected in October 2026, 21st in the world and 7th in the Premier League. TikTok is their biggest platform, at 39.0% of the total, ahead of Facebook.
Newcastle United are 7th in the Premier League for social media followers, and the club directly above them, Tottenham Hotspur, has almost five times their following. The counts below were collected from the club’s official accounts in October 2026. For the clubs ahead, see the most followed football clubs in the world.
How many followers does Newcastle United have on social media?
Newcastle United have 24.6 million followers across nine social media platforms, 21st in the world and 7th in the Premier League by total followers.
Method: counts were collected in October 2026 from Newcastle United’s official accounts. The total adds up the nine platforms where the club has a figure; Newcastle have no Twitch figure, so Twitch is left out.
How many Facebook followers does Newcastle United have?
Facebook: 26th in the world, 8th in the Premier League
Facebook is the club’s second-largest platform at 21.1% of the total. Newcastle are 26th in the world, their lowest world rank on any network, and 8th in England.
How many Instagram followers does Newcastle United have?
Instagram: 23rd in the world, 8th in the Premier League
Instagram is a small part of Newcastle’s mix (15.2%), with the club 23rd in the world and 8th in the Premier League.
X (Twitter)
X (Twitter): 19th in the world, 8th in the Premier League
X puts Newcastle 19th in the world and 8th in England, with 11.8% of the total.
YouTube
YouTube: 24th in the world, 8th in the Premier League
YouTube is the smallest main network at 3.7% of the total, with the club 24th in the world and 8th in England.
TikTok
TikTok: 23rd in the world, 7th in the Premier League
TikTok is Newcastle’s biggest platform by a distance: 39.0% of the total, ahead of Facebook. The club is 23rd in the world and 7th in England, ahead of Aston Villa and Everton.
Where else do Newcastle United have followers?
Newcastle’s best world ranks are on Snapchat (210,000 followers, 15th) and WhatsApp (1.45 million, 17th). They are 19th on LinkedIn (82,000) and 22nd on Threads (540,000), and 7th in England on LinkedIn, WhatsApp and Snapchat. See WhatsApp, Threads, LinkedIn and Snapchat.
How are Newcastle United’s followers split by platform?
| Platform | Followers | World rank | Premier League rank |
|---|---|---|---|
| 5,200,000 | 26 | 8 | |
| 3,738,014 | 23 | 8 | |
| X (Twitter) | 2,900,000 | 19 | 8 |
| YouTube | 900,000 | 24 | 8 |
| TikTok | 9,600,000 | 23 | 7 |
| 82,000 | 19 | 7 | |
| Threads | 540,000 | 22 | 8 |
| 1,450,000 | 17 | 7 | |
| Twitch | No figure | – | – |
| Snapchat | 210,000 | 15 | 7 |
| Total | 24,620,014 | 21 | 7 |
Newcastle United followers by platform. Follower counts from each club’s official accounts, collected in October 2026.
How does Newcastle United’s following compare with nearby clubs?
The gap above Newcastle is large: Tottenham Hotspur, 6th in the Premier League, have 98.1 million more followers, almost five times as many. Aston Villa are 2.4 million behind in 8th. In the world table, Olympique de Marseille (1.3 million ahead) and Real Betis (0.3 million behind) are the neighbours. See the Premier League ranking.
Conclusion
Newcastle rank 7th or 8th in England on every platform. The club’s audience leans on TikTok more than any other club’s in this group.
